.real

a new top-level domain

Applicant

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The Global Real Estate And Technology Consortium (GR8C) is a nonprofit science organization creating and developing standards, protocols, and open source projects for the global real esate community and the general public. GR8C educates the public and community of its work by publishing documentation, giving talks, and hosting workshops at conferences.

Mission

One of the greatest selling points for a .real domain extension is the endings ability to appeal to a wide consumer base. Because the breadth of information regarding real estate is so vast, the potential impact for a .real top-level domain is great. Its ability to bring together individuals selling, those wanting to buy and real estate agents alike would allow sites in the .real domain to be an important hub of information.

Advantages

Potential buyers of a .real domain name will be able to capitalize on several advantages of having a name that is connected to the real estate market. The following examples illustrate some of the key benefits:

• Private home sellers or real estate agents can advertise their for-sale property with a .real domain name.
People wanting to purchase a home or other property will know exactly where to look for their next dwelling.
• Real estate agents will be able to create websites with the .real domain extension. Likewise, individuals will be able to easily search for agents with sites in the .real domain.
• People hoping to become real estate agents will be able to find information on how to enroll in real estate licensing courses.