.poker

a new top-level domain

Applicant

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The DotPoker Domain group is applying for the opportunity to control the .poker top-level domain. Two main reasons exist that the group feels would benefit poker-playing enthusiasts.

Mission

First, under the current domain name structure, poker-related Internet addresses are quite difficult to obtain. Almost all names that are related to the game have already been taken, as well as some that might never imagine. According to the DotPoker Domain group, a large percentage of these are not being used, but are being warehoused and offered for sale in the secondary market. There is clearly a need of for domains in this specific industry.

Second, poker is a game that is recognized worldwide. The subject and industry of poker is understood by countless numbers of individuals. The game is played online and in cardrooms everywhere. The word ‘poker’ means the same thing to people everywhere. Poker transcends geographical borders and language barriers. The creation of the .poker TLD will naturally help to categorically organize information on the web. As more sites related to poker are created, they will naturally migrate toward this new top-level domain. The industry is specific, large and it is growing beyond the capabilities of the current domain name system.

The popularity of the game and the variety of people involved in the industry surrounding the past time translate into a demand that justifying the establishment of a .poker top-level domain.

Advantages

Several different groups will benefit from the launch of a .poker top-level domain. For example, companies such as card and poker chip as well as poker-related accessory manufacturers would have a place on the Internet where poker enthusiasts could visit to purchase reputable products. Also, individual poker players or poker groups would also surely visit and frequent sites with the .poker domain name. Organizations holding poker events could also leverage the name to help advertise competitions.