.eng

a new top-level domain

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A multitude of possibilities await residents and sightseers alike--restaurants, tourist destinations and nightlife are just a few of the many attractions awaiting visitors to England. But finding these sites of interest isn't always easy. Of course using the Internet is always an option but this involves searching through a vast number of websites located in the generic top-level domains. It would be easier if there were a source for locations and services dedicated only to the country itself. Soon there might be. With the coming of new top-level domains, Internet domain name registries will be able to devote a TLD directly to a topic they deem important. The company DotEng hopes to do just this when it applies to ICANN for the ability to be the source for all things England on the Internet.

Mission

With a rich history of tradition and culture, England's presence is still felt around the world. The country has greatly influenced language, politics and commerce and will certainly continue to do so into the future. As a part of the United Kingdom, England itself contains around 55 million inhabitants and one of the world's largest gross domestic products. Tourism is also comprises a large part of the country's economy and millions of visitors travel to the country every year.

Advantages

Some of the economic benefits of a .eng domain name include:

• Marketing and Tourism - the country can better market itself globally as a tourist destination and business center by setting aside and managing names like hotels.eng and tours.eng.
• Center of Trust - By transforming itself into a trusted center for digital transactions, the English economy will likely experience economic growth as people learn that transactions concluded under a .eng domain name have the resources of the country's municipal infrastructure assuring their fulfillment.
• Small Businesses and Organizations ¬- English businesses and organizations will have access to short, descriptive, and memorable domain names facilitating their networking needs. Acquiring a good domain name has become a significant budget item.
• Domain Name Revenue - Fees for domain name sales and processing will remain in the country.